1 Nov – 7 Nov 2026

Linen & Co — Weekly Report

This week in brief

•Ad spend: $862 (+36.2% vs last week's $633).
•Revenue: $11,407 (+36.0% vs last week's $8,385).
•Biggest mover in revenue by product: Wool Throw, $6,693 (+50.4% on last week).
⚠ Needs attention
Soy Candle: revenue by product down 20% ($758 → $608).
Revenue
$11,407
+36.0% vs $8,385
Profit after costs & ads
$5,792
+34.7% vs $4,299
Orders
163
+17.3% vs 139
Avg order value
$69.98
+16.0% vs $60.32
Ad spend
$862
+36.2% vs $633
Weekly revenue (last 8 weeks)

Revenue by product

Wool Throw $6,693 +50.4%
Linen Tote $2,908 +47.7%
Ceramic Mug $653 -11.9%
Soy Candle $608 -19.8%
Notebook Set $545 +17.0%

Revenue by channel

Online store $4,543 +13.9%
Instagram $3,434 +92.7%
Etsy $2,518 +20.1%
Wholesale $912 +76.3%
Prepared by Tally Weekly · Reply to this email with any questions.